Botify spent twelve years perfecting crawl analysis for traditional search - and recently expanded into AI visibility tracking. Omnia was purpose-built from the ground up for AI engine optimization: prompt tracking, citation intelligence, sentiment analysis, and an execution roadmap that turns data into action. If your primary goal is growing visibility in ChatGPT, Perplexity, Google AI Overviews, and Google AI Mode, a purpose-built platform means every feature - monitoring cadence, citation mapping, sentiment tracking - is designed for that challenge.
Trusted by teams building AI visibility across Europe
Both track AI visibility. The difference is how often, how deep, and what you get when the data comes back.
Omnia covers extensively four engines where buying decisions are made. Real browser sessions. Actual geographic locations. Citation data down to the URL. And an action layer that converts every gap into something your team can ship.
Tracking tools show you a score. Omnia shows you the source. Every citation tracked to URL level, classified by page type, owned, third-party, or social. Then it reverse-engineers the pattern into a content brief, a placement target, and a task list your team can execute this week.
Citations shift when new content is indexed, when competitors publish, and when models update. Omnia captures those changes that same day.
Content briefs, outreach targets, and week-by-week task lists built from citation data so your team can plan and execute quickly.
Every source AI engines reference is tracked to the exact URL — yours, a competitor's, or a third-party domain you should be targeting for placements.
Every query runs through a real browser session in an actual geographic location. The same prompt from New York and Madrid returns different recommendations. With Omnia, you can capture both.
Botify and Omnia serve overlapping audiences but solve fundamentally different problems. The right choice depends on which problem is your priority.
Your primary goal is AI visibility - getting cited and recommended in ChatGPT, Perplexity, and Google AI OverviewsYou want to start tracking AI engine performance today, not after a multi-week enterprise onboardingYou need a clear execution roadmap with content suggestions tied directly to AI visibility gapsYou want transparent pricing starting at EUR79/mo, with a free tier to evaluate before committingYour team is mid-market or growth-stage and needs fast time to value without CSM dependencyYou care about sentiment - not just whether AI engines mention you, but how they describe youTeams at Iberia Cards, The Power MBA, and INDYA use Omnia to track AI visibility across markets — not just monitor it
Read their stories
Your primary challenge is technical SEO at enterprise scale - crawl budget optimization, log file analysis, and indexation management across millions of URLsYou need deep Googlebot behavior data (server log ingestion) to diagnose crawl issuesYou have the budget for a custom enterprise contract and a dedicated CSM to onboard your teamYou want a mature, full-suite traditional SEO platform with AI visibility as a secondary capabilityYour team already uses Botify and wants to consolidate AI tracking into the same platform rather than adding a specialized tool
AI discovery does not happen in one place. Your customers ask questions across ChatGPT, Perplexity, Google AI Overviews, and Google AI Mode - and each engine pulls from different sources, ranks differently, and updates on its own schedule. Omnia tracks all four in the base plan so you see the full picture, not a single-engine slice.
Botify added an AI Visibility module in late 2024, expanding from its core crawl-and-log-file platform. It tracks citations across several AI engines. Omnia, by contrast, was designed from the ground up with AI engine optimization as its core focus.
Yes. Some teams use Botify for enterprise-scale technical SEO (crawl analysis, log file ingestion, indexation management) and Omnia for dedicated AI visibility tracking and optimization. They solve different problems and can complement each other.
Omnia starts at EUR79/mo with transparent, published tiers and a free tier to get started. Botify requires a custom sales quote with no public pricing - market data suggests average contracts around $74K/yr [VERIFY]. Omnia's base plan includes all four core AI engines.
No. Omnia is focused on AI engine optimization - a distinct layer from traditional search. It does not crawl your site, analyze log files, or track keyword rankings in classic search results. If you need those capabilities, you will still use a traditional SEO platform alongside Omnia.
You can sign up and start tracking AI visibility the same day. There is no multi-week onboarding, no CSM dependency, and no custom contract required. Start for free and upgrade when you need more.
The base plan covers ChatGPT, Perplexity, Google AI Overviews, and Google AI Mode. Additional engines - Claude, Gemini, Grok, and CoPilot - are available as add-ons.
